Privacy Policy

Information you provide to us:

• Name, phone number, email address, and shipping/billing address

• Order details and product preferences

• Messages, styling requests, or consultation details shared via WhatsApp, phone, or contact forms

• Payment information (processed securely by our third-party payment providers — we do not store full card or UPI credentials on our servers)

Information collected automatically:

• IP address, browser type, device information, and general location

• Pages visited, time spent on the Site, and referring/exit pages

• Cookies and similar tracking technologies (see Section 5)

We use the information we collect to:

• Process and fulfil orders, including shipping, billing, and customer support

• Respond to styling consultation requests and personalise recommendations

• Communicate with you about your orders, inquiries, or promotional offers (where you have consented)

• Improve the Site, our collections, and overall customer experience

• Detect, prevent, and address fraud, technical issues, or security concerns

• Comply with applicable legal and regulatory obligations

We do not sell your personal information. We may share information with:

• Service providers who help us operate the Site and business — such as payment processors, delivery and logistics partners, hosting providers, and communication tools (including WhatsApp Business, for consultations you initiate).

• Legal and safety purposes — if required by law, court order, or governmental request, or to protect the rights, property, or safety of Pehnawa, our customers, or others.

• Business transfers — in connection with a merger, acquisition, or sale of assets, subject to standard confidentiality arrangements.

Each third party processes your information in accordance with their own privacy practices, and we work only with providers who maintain reasonable data protection standards.

We retain personal information for as long as necessary to fulfil the purposes described in this policy — including order history, warranty/return support, and legal or accounting requirements — after which it is securely deleted or anonymised.

The Site uses cookies and similar technologies to:

• Keep your Atelier Bag (cart) and preferences saved during your visit

• Understand how visitors use the Site, to improve performance and content

• Support analytics and, where applicable, advertising features

You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the Site, such as your saved bag.

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Depending on your location, you may have the right to:

• Access, correct, or update your personal information

• Request deletion of your personal information

• Withdraw consent for marketing communications at any time (e.g., by replying "STOP" or contacting us directly)

• Request a copy of the information we hold about you

To exercise any of these rights, contact us using the details in Section 10.

The Site is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

The Site may contain links to third-party websites or services (including WhatsApp and social media platforms). We are not responsible for the privacy practices or content of these third parties, and we encourage you to review their respective privacy policies.

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Last updated" date at the top of this page indicates when this policy was last revised. We encourage you to review this page periodically.